Cali local Pierce Dobranski just dropped his long awaited Welcome to Shop ECX video and It is incredible. Over the last few years Pierce has made a name for himself in our industry and this video makes it clear that he has no intentions of slowing down anytime soon. It is exciting to see such a young rider put an emphasis on filming real video parts and we cannot wait to see what he cooks up next. Go show him some love on this one, he deserves it. Big shout out as well to Beck Dobranski for holding it down behind the lens and to Trendkill for giving videos like this a platform to get the recognition they deserve. Enjoy.